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MRB-20335 - USA (Indiana) - RFI for Marketing for the Living Wage Initiative - Deadline May 17,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-20335

Government Authority located in Indiana; USA based organization looking for expert vendor for marketing for the living wage initiative.

[A] Budget: Looking for Proposals

[B] Scope of Service:

(1) Vendor needs to provide marketing for the living wage initiative
- Phase 1:
- Branding:
- Logo development (may or may not reflect the cursory branding seen on the landing page)
- Tagline (not absolutely necessary; could be during/after Beta)
- Letterhead creation
- Basic branding guidelines (colors and font)
- Template for newsletter and letter-style emails in Mailchimp or Constant Contact,
- Website:
- Create wireframe and explanation of UX and functionality: Approximately 10-12 pages,
- Pages to include a place for financial contributions with a form that integrates with donor software
- Provide imagery for website
- Limited copywriting of content drafted by LWI team
- Incorporate 2 basic application forms (certification and “aspiring” statuses) using Microsoft Forms, JotForm or a similar platform. Application data does not need to integrate with other software,
- Collateral:
- A physical “leave behind” tri-fold or similar piece summarizing the initiative, suitable for employers and prospective donors
- An electronic version of “leave behind”,
- Phase 2:
- Branding:
- Tagline (if not done earlier)
- Possibly an additional email template in Mailchimp or Constant Contact
- Website:
- Limited copy revision
- Collateral:
- Copy revision as necessary to initial leave behind
- One-page introduction for workforce development sites and job coaches.
(2) All the questions must be submitted no later than May 7, 2021.

[C] Eligibility:

- Onshore (USA Organization Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Monday, 17 May, 2021

Question Answer Deadline : Friday, 7 May, 2021

Category : Marketing and Branding, Web Design and Development

Country : USA

State : Indiana

Cost to Download This RFP Document : $ 5

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